Needless to say, last week was a bit of a shock to the system. I went from being on the Isle of Lewis last Saturday:
to here on Monday:
With only a very minor stop in Inverness (hardly a sprawling metropolis), it's safe to say I was experiencing quite a culture difference. After three days spent in London for the London Book Fair, I am now back in full swing (almost) and just about caught-up on life. So here is a very-edited round-up of what occurred on Monday at the fair. Sadly this was the day I missed, so this is mostly based on stuff that I've read about! I had to miss the most interesting day...

Man Sends Tweet!

One of the stranger tie-in events with London Book Fair, was a man sending a tweet. Beamed live to London from Waterstones in Inverness... Ok, that man was Ian Rankin, and yes he may have been announcing the title of his forthcoming book – but I still find the concept of the announcement a bit odd... It effectively boiled down to a man standing in a shop, being filmed posting something to Twitter.
For those of you that are interested, the new book is to be titled 'Saints of the Shadow Bible' and again sees the return of Mr Rebus. This book is set back in Edinburgh, following on from 'Standing in Another Man's Grave' which was mostly set in the Highlands. The new book sees Rebus re-join the force, after a change in the police retirement age. I, for one, am thoroughly looking forward to the new book!

Books Are My Bag

A brand new campaign devised by M&C Saatchi was launched at the fair, in conjunction with the Booksellers Association, Publishers Association and The Society of Authors. The 'Books are my Bag' campaign has received significant support from a number of publishers and booksellers, and is an unprecedented cross-trade promotion of books and bookshops. The campaign claims to be the biggest ever promotional campaign for bookshops, and I am looking forward to seeing it in action when it launches to consumers in September.

The worst part about not getting to London until late on the Monday, was not making it to the fair in time for the launch. This meant I never managed to 'bag' myself one of the bags for myself. Now I might need to go to a bookshop and buy something, just to get one...

Amazon: Friend or Foe?

Foe. According to those questioned as part of the Great Debate at London Book Fair, when given the statement 'Amazon is a positive influence on today's book industry'. At the start of the debate the results were Friend: 61, Foe: 85. By the end of the debate it was Friend: 59, Foe: 117. In percentage terms it went from 41% to just 33% that thought Amazon was a positive influence. Interesting stuff. Unfortunately, I missed the Great Debate, being stuck on a plane from Inverness to London...


So there are just three things that happened on the Monday at London Book Fair. All of which happened whilst I was at 34,000 feet. I timed that well.

You may be lucky enough to see a few more holiday snaps from the Isle of Lewis. One of the most beautiful places I've ever been. I've only got 400 pictures to choose from...

Leave a Reply.